Swarovski is the brand name for the range of precision-cut crystal glass products produced by companies owned by Swarovski AG of Feldmeilen, near Zürich, Switzerland.

The Swarovski Group also includes Tyrolit (makers of abrasive and cutting tools); Swareflex (reflective and luminous road markings); Signity (synthetic gemstones); and Swarovski Optik (optical instruments).

The company runs a crystal-themed indoor theme park, Swarovski Kristallwelten (Crystal Worlds) at its original Wattens site.